The Tipping Point // Malcolm Gladwell.

41sp6oWt1DL.jpg

Immersive storytelling and graspable pedagogy are Malcolm Gladwell’s typical artilleries. Translating the provocative or the mundane, the simple or the complex into a gripping read is his game. The Tipping Point is a bulls-eye of transfiguring the mundane wisdom (little things can make a big difference) into a simplistic yet provocative phenomenon. The Law of the Few (Connectors, Mavens, and Salespersons), the Stickiness Factor, and the Power of Context are the uncomplicated elements for the recipe of explosive spellbind–the tipping point.

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s